We didn't set out to build a chocolate brand. We set out to fix a bad trade-off.
Every "healthy" chocolate we tried made us choose — taste or nutrition, never both. Chalky bars. Powdery aftertastes. Protein that announced itself in every bite. So we did what any mildly obsessive snack brand does: we started running batches.
372 of them, to be exact.
We weren't trying to make protein taste like chocolate. We were trying to make chocolate that happened to have protein in it — real cocoa, real snap, real melt, with 15g of protein along for the ride instead of running the show.
Turns out, that's the actual unlock. Batch #372 is the one that stuck: India's first protein chocolate that doesn't ask you to compromise on either side of that word.
We're Chunky Monkey. No powder. No pretending. Just chocolate that happens to be good for you.
india's first protein chocolate
FAQ!!
How much protein and how many calories?
Milk Chocolate: 15g protein, 193 calories per bar.
Peanut Butter: 15g protein, 196 calories per bar.
What flavors are available?
Milk Chocolate and Peanut Butter, for now. More batches in the lab.
When's the best time to eat it?
Whenever you'd eat chocolate. Post-workout, mid-afternoon craving, or just because — it's built to work as a snack first, protein second.
Does it taste like a protein bar / chalky / powdery?
No. That's the whole point of Batch #372 — no powdery aftertaste, no chalky texture, no "diet food" compromise.
Is this India's first protein chocolate?
Yes. Not a protein bar dressed up as chocolate — actual chocolate, that snaps and melts the way chocolate should, with protein built in from batch one. We couldn't find anything like it in India when we started, so we made it.